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Five new banks are poised to enter the financial sector, attracted by the unprecedented profits in the industry. The new contenders, however, may not have anticipated the looming threats to the industry. MICHAEL CHEBUD, FORTUNE STAFF WRITER, looks at how the newcomers will have to find innovative ways to attract depositors and talented employees.

For New Banks, the First Steps May Be the Toughest

 

Data Source: NBE

 

When Begziabher Alebel, owner and general manager of Ultimate Consultancy, decided to invest in the newly opened Access Bank SC, he did not expect to see significant returns in the first year. He invested in the bank, he says, because he believes its strategy will eventually make it a market leader. 

"I did not buy the shares looking for an immediate return," Begziabher told Fortune. "I bought them to give opportunities for the realisation of the innovative ideas of the promoters."

Access Bank has had ups and downs in its quest to commence operations, but seems nearly ready to open its doors to clients after raising the minimum 75 million Br in capital required by the National Bank of Ethiopia (NBE), Ethiopia's financial sector regulator. Begziabher was one of 2,400 shareholders that helped Access to reach the critical threshold.

Launched in April 2007 by a group of entrepreneurs led by Ermyas Amelga, Access hopes to debut in the fledgling banking sector after its shareholders sign the Memorandum of Association at the Public Notary Office. The bank, which has received pledges from shareholders for an additional 53 million in capital, aspires to beat its competitors with hitherto unoffered services, according to its directors.

One of the ideas that impressed Begziabher is the bank's plan to disburse loans without collateral for businesses with a demonstrated track record of cash flow, though at an otherwise higher interest rate.

Access is one of five new banks - Buna International Bank, Oromia International Bank (OIB), Berhan International Bank and Zamzam International Bank - hoping to tap into the record profits being made in the financial industry. The NBE has given a green light for these entrants to publicly sell shares in a bid to meet the minimum capital requirements, as Access has done.

So far, OIB is leading the pack in share sales and has already announced that it has raised 110 million Br in capital, surpassing the minimum capital requirement by 35 million Br. With its headquarters located inside Dembel City Centre, on Africa Avenue (Bole Road), this bank's opening is being led by Yemiru Nega, developer of Dembel and majority shareholder and general manager of Yencomad Construction.

Meanwhile, Buna has sold shares worth 45 million Br, and expects to meet the minimum capital set by the regulator in January next year, sources told Fortune. The bank, which has largely attracted shareholders from among coffee exporters, has offered investors a minimum of 5,000 shares at 100 Br per share for a single buyer.

Berhan has recently begun its public offering of shares, while ZamZam has yet to start.

Many observers, however, fear the current slow-down in deposits among the 11 state-owned and private banks in Ethiopia could stifle the ambitions of the new banks unless they come up with innovative services to attract clients.

During the second quarter of the 2006/07 fiscal year, the banking system reported 1.6 billion Br in new deposits, 49.8pc lower than during the preceding quarter, according to the latest quarterly bulletin issued by NBE. Excluding state-owned banks, deposits grew by 697.4 million Br, representing a 34.6pc drop in the deposit rate for private banks compared to the first quarter.

New deposits dwindled even after the governor of the financial brigade of the country, Teklewold Atnafu, announced a percentage point increase in the savings rate to four per cent. To partially alleviate the liquidity crunch, private banks accepted a time deposit of 350 million Br each from the largest East African bank state-owned Commercial Bank of Ethiopia (CBE) five months ago.

Though the interest margin in Ethiopia is one of the highest in the world, double-digit inflation means that depositors actually lose money, forcing many would-be savers to instead spend more on consumption or investment.

"Had our market been as responsive as those of the developed countries, the banking system would have completely collapsed," Mulat Demeke, a lecturer at the Addis Abeba University (AAU) Faculty of Business and Economics, told Fortune.

Ethiopia's economy has grown for four years consecutively, at an average pace of 11.3pc, adjusted for inflation.  Nonetheless the subsequent rise in the consumer price index(CPI), which the government says is a side-effect of the growth, has discontented the urban poor, thus forcing the authorities to contemplate policy measures like doubling the required legal reserve commercial banks put at the central bank and raising interest on deposits.

Despite the challenges posed against the banking sector by the debilitating inflation, private banks are reaping unprecedented net profits. Looking at the 188 million Br net profit Dashen Bank SC announced last week, one is bound to wonder if the sector can remain as rewarding as it is.

However, some suggest that the forthcoming banks could overcome such threats by developing more advanced services to boost resource mobilisation.

"The ones under formation will have no difficulties to compete with the existing banks as long as they provide modern and customer satisfying services," Elias Loha, reserve management and foreign exchange department head at NBE, remarked.

Another challenge for the new banks is the shortage of skilled human capital. Finding a qualified president is expected to be an especially daunting task for these banks. Following the issuance of a directive by NBE last year, which puts a requirement for a president of a bank to have at least ten years of experience in top management level as well as a BA degree, some of the already established banks were struggling to find one.

However, a source at Buna disclosed that the bank has already found qualified candidates for the presidency.

Following the financial liberalisation of the mid-1990s, Ethiopia's banking system is portrayed as one of the sources of economic strength. As the colourful annual reports of nearly every bank attest, the formerly gloom of non-performing loans (NPL) has given way to a roaring growth and skyrocketing profits. Yet, the country's banking services, according to a banking expert at CBE, is still conservative in Ethiopia, showing only a moderate change when it comes to adopting new forms of banking, especially those that utilise technology. New forms of services like electronic banking (e-banking) and commodity financing, among others, could be used as an extra source of profit.

However, though local banks are equipping themselves with the necessary platform, fully networking their branches, the lack of legislation to enable e-banking exposes banks to new risks and threats.

"It is unfortunate that there is neither legislative support nor coordinated effort to create a conducive legal environment for the full implementation of ICT in the banking sector," Berhanu Getaneh, president of United Bank, told Fortune. "The civil aspect of the electronic transactions are not sufficiently regulated."

E-banking is the process by which a customer may perform banking transactions electronically without visiting a brick-and-mortar institution. The introduction of Information Communication Technology (ICT), has revolutionised the world banking system making it easier for both customers and banks to make efficient and fast transactions.

According to article 903 of the Ethiopia's Commercial Code, a customer can make transactions with banks only with a written document. A "cyber law", which would make electric records legally accepted, does not exist in Ethiopia.

"It is high time for the government to consider promulgating cyber laws," Berhanu reiterated, though he commended the government's effort in making electronic signature acceptable in ratifying a proclamation for the commodity exchange market, one of the potential new avenues for the financial sector.

At present, a critical evaluation of further efforts to improve the functioning of markets in Ethiopia is underway. The premise of this evaluation is the recognised need for an integrated, rather than a piecemeal, approach to market development. One such integrated approach under consideration is the development of an Ethiopian Commodity Exchange (ECEX), under the guise of which the key market institutions needed, such as market information, grades and standards, contract enforcement, regulation and trade and producer groups, mutually reinforce each other.

Commodity markets are markets where raw or primary products are exchanged. These raw commodities are traded on regulated commodities exchanges, in which they are bought and sold in standardised contracts.

The ECEX, which is expected to get underway next month, depends on the functioning of "allied" sectors like banking. Once open, farmers will have an opportunity to store their crops in warehouses, getting a warehouse receipt in return, which can be used as a collateral when farmers need immediate liquidity.

"This will create an important opportunity for both the existing and new banks in the future," Eleni Gebremedhin, head of (ECEX) Project-International Food Policy Research Institute (IFPRI), told Fortune.

Even if the banking sector continues to stick to practising the current form of banking, the ratio of population to bank branch, which is currently 165,560 to one, is one of the lowest, even in sub-Saharan Africa. The ratio in India, the second most populated country in the world, is 16,000 to one, which implies that beyond the current credit crunch, there still vast room for growth in Ethiopia's banking sector.

The decision to buy shares from any new bank seems to be as wise as buying the shares from the already entrenched ones. Shareholders like Begziahber should, therefore, sit back and wait for their investments to pay off, though not soon.

 

 

By MICHAEL CHEBUD
FORTUNE STAFF WRITER

 
 
 
 
   
 
 
 

 

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