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The world is shrinking as each day passes.
With the momentum of information
communication technology (ICT) galloping at
the fastest of paces, attaining the concept
of living in “the global village” is just
around the corner. However, when looking at
a monopoly such as the one that exists here,
the Ethiopian Telecommunications Corporation
(ETC), the situation seems to show a
different picture.
ETC’s inefficiency is escalating. Walking
into an Internet café to download a file
from the Internet or even check one’s email
is actually becoming quiet difficult.
It is high time to seriously consider the
introduction of foreign competitors into the
Ethiopian telecommunications market.
Nonetheless, this would require a
constitutional amendment to dissolve the
current state owned utility company’s
monopoly on the market.
Telecommunications liberalisation has become
a notoriously difficult political issue for
the Revolutionary Democrats.
The predicament has not bothered the
opposition bloc enough to do something about
it, and the incumbent has waved the idea of
introducing a compromise bill on the floor
of the assembly.
But why? If passed, this bill will open the
telecommunications market to foreign
competitors yet maintain the national
utility company as a state owned enterprise.
And better yet, if competition is introduced
into Ethiopia’s telecommunications market,
customers will enjoy lower prices, higher
quality services, a wider array of service
choices, and state-of-the-art technology.
A more efficient telecommunications sector
will improve the efficiency of numerous
business endeavours, thereby boosting the
whole country’s economy. Improved
telecommunications infrastructure will also
help attract increased levels of foreign
direct investment (FDI).
What more would the incumbent and the
policymakers want than injecting extra cash
into the economy?
In a nutshell, competition is the key to
growth.
There is a saying that goes, “In the country
of the blind, a man with one eye is the
king.” This has been the situation in the
Ethiopian telecommunications industry.
Previously, many lauded the corporation for
their foresight. Ironically, customers have
not seen any of this “foresight” bearing
fruit.
The ETC, in its drive to expand its services
by laying cables for broadband, was advised
to have a backup plan as a contingency. Has
the advice been accepted by the corporation?
The current inefficiency tells the answer.
This is mainly because we see more of the
same from the ETC: lethargy. As steady as
this mentality has been, it has landed the
corporation in a gully from which it is
loath to climb out.
As a state run and state supported entity,
the ETC lacks a commercial incentive to
provide the best possible services at the
lowest possible cost. It also lacks the
financial ability to invest in the
acquisition or development of new
infrastructure. It is subject to fiscal
restraints that slow the introduction of new
technology, which is particularly
problematic since the cost of maintaining a
state-of-the-art telecommunications network
is skyrocketing.
Governments taking gratification in owning
monopolies is a contagious ailment
worldwide. Promises of an enhanced business
outlook have resulted only in, at best,
monotonous and apathetic services.
The service they give now is not the kind of
service that the “old ETC” would have even
entertained giving a little while back.
Mobile phone services are an ignominy. The
presently provided facilities, if offered
anywhere else, would have resulted in the
company being forced to fold due to a lack
of customers, who would have switched over
to the competition.
Therein lies the chafe, there is no
competition.
Mobile technology was said to have been a
stroke of luck to the developing world.
Those same countries did not have to spend
the capital outlay in burying heavy,
expensive copper cables.
These landlines were an economic drain on
many economies in the third world. Many were
even then in the throes of laying landline
cables in trenches many miles long,
circumnavigating the whole country in many
cases.
All this came to a standstill when the
mobile was born. In one giant leap, the
third world moved ahead. It would seem that
the technological shock has not yet worn off
at the ETC.
Oh! How the mighty have fallen. Once a
leader in telecommunications in Africa whose
capability was much exploited by the United
Nations continent wide, Ethiopia and the ETC
have now become dependant on other nations.
The ETC has allowed Ethiopia to become a net
importer of ideas and services from
neighbouring countries, for instance, Sudan
and Djibouti for cabling lying. As Ethiopian
companies have become indebted to the ETC,
so the ETC is at the mercy of those that
have allowed fibre optic cables to traverse
their territory.
Liberal economists have been frequently
suggesting that policymakers open the gates
up for private operators.
Had the incumbent together with policymakers
pledged to follow the recommendations, there
would be a lot of companies here that could
handle the kind of services needed in a
proficient manner. Meanwhile, the country’s
scanty foreign currency reserve diminishes
further with lots of spending for such
services that could have, otherwise, been
provided locally.
It seems as if the ETC is slacking and
shrugging off the fact that the customer
does not have another place to go.
It only takes a twist and turn from the
telecom sector’s regulatory agency to allow
companies with enormous and sustainable
financial resources (compared to the ETC’s
loan dependent resources) to give the nation
a chance to have better telecom services to
depend on.
One of the beneficiaries would obviously be
the ETC itself as it would get an industry
competition kick-start to get it out of the
detrimental and undeserving comfort zone
that it is stuck in.
The key is for it to set itself free and
allow the public to have more services and
competitive ones at that. Indeed, while the
sector catches up with the rest of the world
as a result of the pressure from other
telecom companies, all stakeholders will
achieve a full understanding of the
rationale for liberalisation.
Failure to liberalise costs the nation
tremendously.
The ETC has been a monopoly from its
commencement and does not understand the
concept that “the customer is king,” thanks
to the incumbent and the opposition who do
not seem to show a shred of concern.
Still, the credit goes to the customers for
their paramount patience in accepting the
situation as if it was normal. Now, it is
time for the Revolutionary Democrats to pick
up the remote control and switch the channel
to a new one, one with same kind of
competition. |